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This web page has the following on the web page, "Your Expert Paint Store in Toronto." We saw that the web page also said " Colour Wave Paint has been serving Toronto and the GTA since 1994." It also said " With over 25 years experience in retail paint. Selecting and matching colour schemes is where the trained and knowledgeable professionals at Colour Wave Paint will give you that helping hand to make an informed decision. These guys are the best. Knowledgable and always a pleasure to deal with." The header had paint supplies toronto as the highest ranking optimized keyword. It is followed by paint information, advice on paints, and painting decorating tips which isn't as ranked as highly as paint supplies toronto. The next words colourwave.ca uses is paint quality. painting techniques was included and will not be viewed by web crawlers.